Google broke antitrust law.
In August 2024, the court found that Google unlawfully maintained monopolies in general search and general search text advertising.
Your past advertising spend may support a claim. Silver Arbitration helps businesses understand the opportunity and decide what to do next.
In August 2024, the court found that Google unlawfully maintained monopolies in general search and general search text advertising.
The ruling examined Google’s power over Search text ad prices. Advertisers may investigate whether the conduct affected what their businesses paid.
The ruling does not calculate your overpayment or award your business a refund. Account records, applicable terms and individual facts matter.
In the news
ReutersThe Search monopoly ruling · Aug. 2024 The Wall Street JournalGoogle’s antitrust loss · Aug. 2024 BloombergAdvertisers pursue arbitration · Apr. 2026Independent reporting does not imply endorsement of our firm or the calculator.
Past spend counts, even if you’ve stopped advertising. You can request a review for part of the period or for multiple accounts.
Read the one-page explainerOr your advertising account operated under Google’s U.S. terms.
Directly, or through an agency managing your campaigns.
A full ten years of advertising is not required to ask for a review.
These are starting points for a review. Our team will assess the details that determine eligibility.
Managing ads for clients? Start with one client’s spend and account history.
Explore the agency pathRequesting an assessment opens a conversation. You choose whether to move forward after understanding the potential claim and the terms.
Share your contact details. Book an optional 20-minute call, or let our team follow up.
Discuss your Search spend, account history and a preliminary estimate with our team.
Review the engagement terms and ask questions before choosing to hire the firm.
If you proceed, our team works with the records, provides updates and asks for input when needed.
An approximate figure can help you explore the potential scale of a claim. You can also request an assessment without entering an amount.
Add your Google Search ad spend across the relevant years since August 2016, rather than entering a monthly or annual amount.
How the estimate worksIllustrative claim estimate · before fees
$30,000$100,000 × 30%Based on your estimated Search ad spend. An accurate calculation requires account records. Recovery is not guaranteed.
Discuss your spend with our teamRequest an assessment and our team will help you understand:
Filing time limits may apply. Request an assessment promptly so our team can review the timing and account history relevant to the potential claim.
Requesting an assessment does not file a claim or preserve a deadline.
Your name and email are enough to start. A 20-minute call is available after submission if you prefer.
Our team will not contact Google during your initial assessment.
Answers to the questions that matter when you’re considering an assessment.
Our team reviews the contact details you submit and follows up about the next step. You can choose an available 20-minute call, or wait for our team to contact you. Requesting an assessment does not file a claim or commit you to hiring the firm.
Our team will not contact Google during your initial assessment. If you decide to proceed, tell us about any Google Ads, Google Cloud, or other account concerns so we can discuss them before the next step. We cannot guarantee how Google would respond to a later proceeding.
Fixed contingency fee. No out of pocket expense. No fees if there is no recovery.
It is an illustrative claim estimate before fees, calculated as your estimated Google Search ad spend multiplied by 30%. It is not an account-specific damages calculation or a promised recovery. An accurate calculation requires account records.
Your name and email are enough to request an assessment. An approximate Google Search spend figure and the years you advertised are helpful for the conversation. If you decide to proceed, our team will tell you which account records are needed for an accurate calculation.
The optional introductory call lasts 20 minutes. The time needed to evaluate and pursue a claim depends on the records, applicable terms, procedure, and response from the other side. Our team will discuss the likely next steps with you.
Court rulings can be challenged. Our team will explain the current status and how it may affect your claim before you decide whether to proceed.
More questions about records or ad products? Browse the resources.