This policy explains how Silver Arbitration Law, PLLC (the “firm,” “we,” or “us”) collects, uses, discloses, and retains information. It covers this website and the other sites and landing pages we operate that link to this policy, forms you submit to us on advertising platforms, firm-issued intake and signature links, Google Ads submission links, and our calls, texts, and emails with you.
If you are a client, our duties of confidentiality under the rules of professional conduct and the terms of your engagement agreement also apply. Where they give you more protection than this policy, they control.
Information we collect
Information you give us. When you contact us, sign up, use our estimator, subscribe to case updates, or respond to one of our ads, we receive the information you provide, such as your name, email address, phone number, company, job title, approximate advertising spend and the period you advertised, and the content of your message. When you submit a form on an advertising platform such as LinkedIn, Meta, Reddit, or X, we also receive information about the ad you responded to. We keep records of our calls, texts, and emails with you. We may record or transcribe calls, and we will tell you when we do.
Engagement information. A firm-issued retainer link may collect recipient and signer names, email addresses, business and mailing information, signer title, Google Ads email, fee terms, and other information used to prepare and send an engagement agreement. We may also receive an internal client or matter reference.
Google Ads data. Described in the next section.
Technical information. We receive technical and security information generated when you use our sites and links, and the analytics and advertising information described below.
Information from others. We may receive information about you from referral sources, co-counsel, advertising platforms, advertising and measurement partners, and public sources.
Google Ads data
If you authorize a Google Ads connection, we receive the connected Google account email and retrieve account and customer identifiers, campaign information, advertising performance and spend, billing setup, payment-account information, invoice metadata, and invoice documents available through the Google Ads API. We do not receive your Google password.
We only retrieve data. Google’s authorization screen may describe broader access than we use. We do not create, change, pause, or remove campaigns, budgets, billing settings, or users.
We use Google Ads data only to evaluate, investigate, prepare, and pursue potential claims, to perform conflict and eligibility checks, to provide legal services where retained, and to maintain firm records. Firm personnel and the service providers described below review this data for those purposes, and by authorizing the connection you agree to that review. We do not sell Google Ads data, use it for advertising, or send it to advertising platforms.
If you connect a manager account or an account that includes other businesses’ data, tell us which accounts are in scope. We use data only for accounts that are covered by an engagement with the firm or that you have asked us to evaluate.
After Google Ads processing completes, we direct Pipedream to delete the stored authorization, which ends our access. You can also revoke access at any time in your Google account settings or by emailing us. Data already retrieved may be retained in firm files as described under Retention and security.
How we use information
We use information to communicate with you; prepare and administer engagement documents; evaluate, investigate, and process potential claims; perform conflict and eligibility checks; provide legal services where retained; send case updates and information about the firm’s services; measure, target, and improve our advertising; operate and secure our systems; maintain firm records; and comply with legal and professional obligations.
We do not sell personal information for money.
Calls, texts, and email
We use contact information to reach you by email, phone call, text message, and iMessage about your inquiry, potential claims, case updates, and the firm’s services. Some calls and messages may be placed or sent with automated tools, where permitted by law and your consent.
Message frequency varies, and message and data rates may apply. To opt out, reply STOP to any text, use the unsubscribe link in any email, or tell us on a call or at hello@silverarbitration.com. If you are a client, we will still reach you about your matter through another channel. We keep opt-out requests so we can honor them.
We do not share mobile numbers or text messaging opt-in data and consent with third parties or affiliates for their marketing purposes. This does not restrict service providers that send messages for us.
Analytics and advertising
Public pages use Vercel Analytics and store campaign attribution parameters, such as UTM source, medium, campaign, content, and term, in browser session storage. We record events such as page views, button and link clicks, scroll depth, estimator use, sign-up progress, whether optional form fields were completed, form errors, and security signals such as bot detection. These events may include the page path, the destination of an outbound link, campaign parameters, and an approximate spend range you entered. The events our pages send are set up not to include your name, email address, phone number, business name, or exact spend.
We and our advertising, analytics, and measurement partners also use cookies, pixels, tags, server-to-server connections, and similar technologies on our public pages and in our emails. These providers automatically receive standard request information, such as the page address, referring page, IP address, browser and device information, cookies, and their own identifiers. We use this information, together with contact details from people who inquire, to measure and improve our advertising, build and refine audiences (including audiences similar to people who inquire), show or stop showing ads to particular people, and connect inquiries and later steps in the inquiry process to the ads that produced them. To do this we may share information, including hashed email addresses, other identifiers, and information about form submissions and inquiry status, with platforms such as LinkedIn, Meta, Reddit, and X and with other advertising and measurement partners we work with now or in the future. They may use it under their own terms and privacy policies. Some laws call this selling or sharing personal information, or targeted advertising. This sharing never includes mobile phone numbers or text messaging consent.
You can opt out by emailing hello@silverarbitration.com or through your ad settings on each platform.
We disable analytics and advertising technologies on secure workflow pages, including signature and Google Ads connection pages. We do not share Google Ads data or client information with advertising platforms.
An essential, short-lived, secure cookie may be used to validate an authorization response. It is not used for advertising.
How we disclose information
Service providers. Google handles authentication and supplies the Google Ads data you authorize. Pipedream provides connection and workflow infrastructure, stores and refreshes the authorization while it is active, and transmits authorized data for processing. DocuSeal processes electronic-signature submissions and related documents and records. Move Labs provides claims-administration technology. Sendblue delivers text messages and iMessages. Hosting, security, analytics, email, telephony, client-management, and other technical providers also process information for us. Service providers are bound by confidentiality obligations and may use information only to provide services to us.
Advertising and measurement partners. As described under Analytics and advertising.
To pursue claims. Where we evaluate or pursue a claim for you, we disclose information as needed to co-counsel, experts and consultants, arbitration administrators, arbitrators, courts, and opposing parties and their counsel.
Other disclosures. We may disclose information to our professional advisers, insurers, and providers of business and financial services to the firm, under confidentiality obligations and as permitted by the rules of professional conduct; when required by law or to comply with our professional obligations; to protect rights or security; and in connection with a business or practice transition subject to applicable obligations.
Contacting the firm and prospective clients
Contacting us does not by itself create an attorney-client relationship. That relationship is formed only through a written engagement agreement accepted by the firm.
Information you submit through a firm-issued link, including Google Ads data, is treated as confidential whether or not an engagement follows. Outside those links, do not send confidential or sensitive information until the firm has confirmed an engagement in writing. Never submit information you are not authorized to disclose.
Retention and security
We retain information for as long as reasonably necessary for the purposes described above and to meet legal, professional, dispute, and recordkeeping obligations. This may include engagement agreements, signed documents, signature records, correspondence, and information incorporated into firm files. Retention periods depend on the nature of the information and the matter to which it relates.
If you contact us but do not become a client, we keep your contact information and our communications while the matter we contacted you about remains active and for a reasonable period afterward, unless you ask us to delete them sooner. We keep limited records needed for conflict checks and to honor opt-out requests for longer.
We use reasonable administrative and technical safeguards. No transmission or storage system is completely secure.
International
We are based in the United States and process information there and in other countries where we and our service providers operate. If you contact us from outside the United States, your information will be transferred to and processed in the United States.
Your choices
You may ask about, correct, or request deletion of personal information by emailing hello@silverarbitration.com. You may ask us to revoke a connected Google Ads authorization, and you may revoke access through your Google account settings. You may opt out of texts, calls, and marketing email, and of the advertising uses described above. Depending on where you live, applicable law may provide additional rights to access, correct, delete, restrict, or obtain a copy of certain information, or to opt out of targeted advertising or the sale or sharing of personal information. We may need to verify your identity. Rights and requests are subject to applicable legal and professional obligations, including duties to preserve client and legal records.
Children
Our sites and services are intended for businesses and adults. We do not knowingly collect information from anyone under 18.
Changes
We may update this policy by posting a revised version and a new date. We will ask for your consent before using Google Ads data you have already authorized in a materially different way.
Contact
Silver Arbitration Law, PLLC, 224 W. 35th Street, Suite 500, New York, NY 10001, hello@silverarbitration.com.
Silver Arbitration Law, PLLC is not affiliated with or endorsed by Google LLC. Google and Google Ads are trademarks of Google LLC.